To begin with, I have dry skin, and minimal texture on my cheeks. When applied with a hydrating primer on my skin and a dense brush, this was very streaky and sat on top of my skin. I tried with a damp sponge and while that provided better results, it was still pretty cakey. Finally today I tried with my fingers. That provided the best finish but I had to go over my skin with a damp sponge to seal everything in. Doing this lowers the coverage quite a bit. I think this is a foundation meant for people with little to no texture on their skin. I don't know how it would do on oily skin because when applied over a hydrating primer it had slid off and broken down quite easily on me. I think the formula of this could be better because I'm not sure whose skin this is going to work best for. The finish with my fingers is nice but since the coverage is so low when applied this way I might as well have just bought a bb cream. Also, I have pale skin with pink undertones and this is a touch too dark and definitely a little too yellow.